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6 Tips For Driving More Value With Your Transactional Emails
A crowded and rapidly evolving sector, targeting the most relevant customers in the FinTech industry needs deep-level understanding and expertise. The Financial Service Industry scene in India is red hot with many FinTech startups setting up, also the shift towards a cashless economy and changing user behaviour has a lot…
SMS marketing can yield long-term benefits for a business, however, to achieve this, businesses must learn how to make use of this tool. On a basic level, SMS services are divided into short code SMS and long code SMS. Here, we offer a brief insight into short code vs long…
Making the web a more accessible place for people who are unable to read text on a screen, the text-to-speech is the generation of synthesized speech from text. Voice solutions are becoming more common with each passing day as everything from websites, apps, digital books, docs and more can have…
As a business owner, your ultimate goal is to provide your customers with convenient and accessible channels through which they can engage with you, and undoubtedly, SMS ticks all the checkboxes. And, if you run your business website on WordPress, then let us tell you why adding SMS functionality makes…
How does OTP work? The ability to perform financial transactions on-the-go is a real blessing in today's world. And with every progressive step in technology, comes a concern of security and dependability. This becomes all the more worrisome in the case of theft of credit/debit cards and other account…
Once upon a time, becoming a national brand took lots of time and efforts. You’d launch someplace and then slowly build a local and then regional reputation, expand and then finally, with luck on your side, a great team and a lot of hard work, you’d enter the…
When it comes to customer communication, it goes without saying that you must engage your consumers in their regional language; for instance, Chinese is spoken in China, English is primarily spoken by British and Americans, Spanish is spoken in Spain and South America, French is spoken in France and West…
Mobile is indispensable and it has been made clear by marketing news time and again. Moblie is the primary device being used by most of us to access the internet. As a matter of fact, a quarter of us interact less with anything else and more with our mobile…
It’s 5 PM on a Friday evening – Do you know where your customer is and what they are doing? It’s not a trick question; it’s an important question that could assist you in developing your messaging strategy as the location of a customer along with their mindset…
Although we are living in a time where information is abundant, we are also living in an era of skipping. With a limited attention span, one second less than the notoriously ill-focused goldfish that has an attention span of mere nine seconds; it is becoming more and more difficult to…
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