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6 Tips For Driving More Value With Your Transactional Emails
Do you often wonder whether your SMS marketing strategy is producing results the way you would like it to? With around 22 billion texts sent worldwide every day, don’t you feel there’s a lot of competition to gain the attention of your targeted audience? The number of SMS…
The role an HR in combination with a management software plays for every employee in an organization is nothing short of a progress optimizer and it is called an HR lifecycle or an employee lifecycle. There are typically five to six stages of the employee or HR lifecycle and every…
The most common question we get is whether businesses can legally text message their customers? Here’s what we have to say to it – user consent isn’t complicated, but it is necessary. In 2012 Papa John’s had to pay over $16 million to settle a class action…
Every step of the user journey from ticket bookings to on-site service, text messaging in the travel sector underpins effective consumer communication. And, there’s an effective reason behind it; most travellers turn off their mobile data to avoid roaming charges. While this may affect email delivery, a text message…
How well you communicate a message is as important as the message itself. Countless efforts fail only because of poor communication, be it internal or external. An organization might have the best plans, best models, best business cases, the best employees and even the best customers, but if the communication…
India has a population of 1.3 billion people, out of which 448.2 million people have access to phones and the internet. Millions of calls are placed in a day among these users, both of national and international numbers. The progress of mobile technology has brought all products, services…
The holiday season is just around the corner. And, while the world is busy making a list of gifts to buy for their friends and family, marketers like you and I all around the world are busy ensuring our holiday campaigns hit the bull’s eye. But for that to…
Here’s introducing a couple of much awaited updates in MSG91 panel. Add team members within your company, access multiple accounts using same login email address, login without password, and more. Here’s what is different in the new release: Team Management and Multiple Accounts:– With this update,…
Do you think your business would benefit if you have detailed information about the text messages you send to your customers – content, delivery, open-rate, click rate, location, device, conversation, URL, user action and more? You got that right, it surely will! While our ability to track important metrics has…
Marketing is a tricky business, all the more for industries that are ever-changing, like fashion. With trends changing faster than the seasons, the fashion industry is fickle and to handle the pressure, it requires a marketing channel that is fast, efficient and personal. Customer loyalty is immensely important in the…
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